Small Business Strategy Award

Winner

ath Power Consulting, with headquarters in Boston.
ath Power provides the financial services industry with assessments of the customer experience and makes it available to clients. At the height of the economic crisis, ath created a new message and chose to hire highly qualified sales and marketing employees to promote new and repeat business in their market. By helping their clients rebuild sustainable profitability they created a win-win for themselves and their clients.

Finalists

Shady Grove Eye & Vision Care, headquarters in Rockville, MD.
Shady Grove used social media and search engine optimization as the exclusive marketing strategy to drastically reduce advertising costs, increase new patient visits and boost revenues. Dr. Glazier just published a new book on the topic. Their strategy also branded the practice and attracted media attention.

Great Bear Auto Body & Repair, located in Flushing, NY.
Their winning strategy and motto is tell, not sell. Consumer education, workshops, guaranteeing their work and actively showing care for the customer, has created trust for Great Bear in an industry where trust is rare. People come from all over lower New York State to this fourth generation family business because they know they will be treated fairly and honestly.